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Nissan Announces Management Changes in North America


March 2007
 Filed under: NISSAN CORPORATE Car News | NISSAN CORPORATE Headlines
NASHVILLE, TN (March 8, 2007) – Nissan today announced changes in the management team of its North American Sales and Marketing Department aimed at furthering the company’s drive to sustainable, long-term profitable growth and to better align the company in the rapidly changing automotive industry. Related changes in senior positions in Nissan Europe and Nissan Canada were announced simultaneously.

“The U.S. market is changing and Nissan’s marketing and sales group must change with it,” said Brad Bradshaw, Senior Vice President, Sales and Marketing for Nissan North America. “Since 1999, we have nearly doubled the number of Nissan and Infiniti vehicles we are offering and more are coming.
“We have created an architecture that allows us to react faster and with more confidence to changes in the market, to become more flexible and to take advantage of opportunities to enhance the brand recognition of Nissan and Infiniti,” he said.

Nissan Americas
The following changes are effective April 1, 2007:

· Christian Meunier, currently Vice President, Sales Operations, Nissan Europe, will become Vice President, Model Line Marketing for Nissan North America. In his new role, Meunier will be responsible for Model Line management to ensure successful, profitable model portfolios for both Nissan and Infiniti. He will develop a model-by-model strategic positioning brief and create the launch strategy in coordination with marketing communications, sales and corporate communications. He will report to Bradshaw. Four model line marketing directors will report to Meunier, including one for Infiniti.

Meunier has been working at Nissan Europe in the sales and marketing area since 2002. He has an extensive automotive background in sales and marketing positions with Mercedes-Benz USA, Rover France and Ford France.

· Jan Thompson, Vice President, Marketing for Nissan North America, will become Vice President, Marketing Communications. She will focus her efforts on the advertising, interactive marketing and marketing communications activities for both the Nissan and Infiniti brands. Directors reporting to Thompson will deal with interactive marketing and marketing communications.

· Dave Mazur, currently Vice President, Market Intelligence will take on additional responsibilities of Pricing, Market Planning and Brand Management. Yuhei Takahashi, currently Vice President, Pricing and Brand Management, will complete his U.S assignment and return to Japan for a new assignment. Mazur’s group will assume responsibility for segment and vehicle volume forecasts and analyses, as well as product contract monitoring from a portfolio perspective, pricing and brand tracking.

Nissan Europe / Nissan Canada

· Simon Thomas, currently Vice President, Sales and Marketing for Nissan Canada, Inc., will replace Meunier as Vice President, Sales Operations at Nissan Europe. A replacement for Thomas will be announced at a later time.

“Corporate structure is a framework enabling us to implement strategies through the company’s greatest asset – its people,” said Bradshaw. “The new structure will enhance the resources we have to take on challenges and succeed. All these responsibilities are crucial to the successful fulfillment of the Nissan Value-Up business plan and our longer term success in North America.”

In North America, Nissan\'s operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and http://www.nissandriven.com/ and www.infiniti.com

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Source: Nissan

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